Just like players need to continuously improve, so do coaches. As a coach, why not learn the strategies from the best of the best? And what better person is there to study than Sir Alex Ferguson? One of the areas Ferguson has been a master of is making his players fear him. However, his players never fear him to the point that they are afraid to play their game but his presence alone and the way he runs the team allows him to the get the very best out of each player.